Lavoie

DELIVERABLES
Mobile App
STUDIO
Mclaren Applied
ROLE
Lead Designer
SERVICES
UI Design, Branding
OVERVIEW

Designing a Premium, Performance-Led App Experience for Lavoie x McLaren Applied

As Senior UI Designer I led the visual and experiential direction for the Lavoie app. Working closely with the founder and McLaren Applied, we explored multiple creative concepts to define a digital language that felt distinctly premium, aligning with the brand’s engineering pedigree and forward-thinking identity. The app needed to feel as refined and high-performance as the product itself. Through considered typography, structured layouts, and purposeful interaction design, we crafted an experience that balances clarity with sophistication.

OVERVIEW

A digital experience engineered with intent, refined through collaboration, crafted with precision, and designed to feel unmistakably premium.

OVERVIEW

From Concept to Execution: A Collaborative, Detail-Driven Design Process

The project was shaped through iterative concept development and close collaboration with developers to ensure technical precision and seamless implementation. I defined UI components, motion principles, and visual systems that delivered both consistency and flexibility across the app. Every detail was carefully considered, ensuring the final product not only functioned flawlessly but embodied the innovation, precision, and premium positioning at the core of Lavoie.

Lavoie

Role
UI | UX | Visual Design
SERVICES
11

As Senior UI Designer I led the visual and experiential direction for the Lavoie app. Working closely with the founder and McLaren Applied, we explored multiple creative concepts to define a digital language that felt distinctly premium, aligning with the brand’s engineering pedigree and forward-thinking identity. The app needed to feel as refined and high-performance as the product itself. Through considered typography, structured layouts, and purposeful interaction design, we crafted an experience that balances clarity with sophistication.

The Role

Designing a Premium, Performance-Led App Experience for Lavoie x McLaren Applied

We are rewriting the rules of urban mobility through automotive excellence. Welcome to the era of awe-inspiring movement.

Role

UI | UX | Visual Design

Client

Lavoie

Year

A digital experience engineered with intent, refined through collaboration, crafted with precision, and designed to feel unmistakably premium.

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Lavoie