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Pollen
As Senior Product Designer on the acquisition team, I designed high-impact campaign landing pages for global music events. The goal: build excitement and sell tickets. Each experience was mobile-first, conversion-focused, and built for speed. Through clear information architecture, defined user personas, and ongoing user testing, we optimised every touchpoint from discovery to checkout.
The Role
Designing High-Impact Campaign Experiences for Pollen to Drive Hype and Sell-Out Events
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UI | UX | Product Design
Pollen
Where storytelling meets strategy, data-informed design built to capture attention, accelerate decision-making, and drive sell-out performance at scale.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
